Raw corn is dull. However, when roasted and mixed with spices they taste yummy. We may apply this same theory to our management and business. In this technologically advanced world, the growth of our firm stops if we continue to use the same conventional business strategies. But that’s not always the end; other times, it heralds a fresh start. Businesses use a variety of techniques to reduce the impact of a declining external environment, national economy, and market conditions. A TURNAROUND STRATEGY is one of them. It is a type of bootstrapping approach. As part of this approach, the corporation decides to reverse some of the choices that may hinder…